Over the past 15 years Endemol has developed a strong track record in creating bespoke branded entertainment for the world’s major advertising agencies and brands, creating innovative ways for advertisers to reach their target demographics.
This also generates added revenues that help reduce the burden on our broadcast and digital media partners.
For instance in the US, Extreme Makeover: Home Edition and Deal or No Deal have consistently attracted some of the world’s largest consumer brands such as Sears, Ford, Hewlett-Packard, Verizon, Hasbro, Mars, Evian, Samsung and many more who partnered with us and participated in the funding of the show.
And in the UK we are one of the most prolific producers of branded content across both television and online platforms.